Seoul is bringing 32 landmarks and public initiatives together in one intricate 3D illustration, turning everyday city life into a colorful visual story designed to show how public policy shapes residents’ daily experiences. The Seoul Metropolitan Government unveiled the poster, titled “Healthy Seoul, Shining Seoulites,” on Friday. The poster featured initiatives spanning transportation, health, social welfare and public spaces. Among the programs depicted are the Hangang Bus service, the Wrist Doctor 9988 health management initiative, the city’s campaign to combat loneliness, the Seoul International Garden Show and Seoul Moonlight Night Market. The poster follows a 2024 project, called Seoul, Where the Extraordinary Becomes Everyday, and was created in collaboration with Superfiction, a global design studio known for working with brands including Nike, Samsung Electronics and Porsche. The illustration centers on the idea that public policies come to life when residents experience them, depicting 3D characters moving through an energetic day across Seoul. Rather than presenting in